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Services

2. CHINA ONLINE BUSINESS OPTIMIZATION

Operating in China’s digital ecosystem requires more than presence — it requires platform precision, conversion architecture, and local market alignment.

I help brands diagnose underperformance, redesign their digital strategy, and optimize their online operations for sustainable growth.

  • Digital Performance Audit

For brands needing clarity on what’s not working

Purpose

Identify structural weaknesses and competitive gaps in your current China online operations.

Includes

  • Platform performance analysis (Tmall, JD, Douyin, etc.)

  • Competitor research & benchmarking

  • Customer journey evaluation

  • Funnel & conversion diagnostics

  • Channel effectiveness review

What You Gain

✔ Clear understanding of performance gaps
✔ Competitive positioning insights
✔ Revenue leakage identification
✔ Strategic optimization recommendations

Timeline: 3–4 weeks

*€700/day, with flexibility based on project duration.

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  • Strategic Optimization Blueprint

For brands ready to restructure and scale

Purpose

Redesign your China online ecosystem with a structured, revenue-driven strategy.

Includes

  • In-depth platform & competitor analysis

  • E-commerce architecture redesign

  • Social commerce integration strategy

  • Conversion funnel optimization plan

  • Pricing & positioning refinement

  • Traffic acquisition strategy (paid + organic)

  • 90–180 day optimization roadmap

What You Gain

✔ Clear digital growth strategy
✔ Improved conversion structure
✔ Better platform alignment
✔ Integrated social & commerce model
✔ Actionable performance roadmap

Timeline: 6–10 weeks

*€700/day, with flexibility based on project duration.

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  • Ongoing Project Support

Strategic advisory during implementation

Purpose

Provide continuous strategic oversight while your team or partners execute the optimization roadmap.

Includes

  • Monthly strategic advisory sessions

  • Performance review & KPI monitoring

  • Optimization refinement & prioritization

  • Coordination support with internal teams or agencies

  • Competitive & market updates

  • Executive-level guidance for key decisions

What You Gain

✔ Strategic clarity during execution
✔ Faster performance improvements
✔ Reduced misalignment between strategy and implementation
✔ Continuous adaptation to market shifts

Duration: 3–6 months (depending on complexity)

*€700/day, with flexibility based on project duration.

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